Your complete guide to every BeautyMatch feature
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Your home base — see a snapshot of your virtual makeup bag, your Aesthetic Refinement Matrix results, and quick links to every tool. The Collection Summary shows only the items you actually own so you always know what's in your bag.
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Create your personalized beauty profile with detailed preferences
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Upload 3 photos for CNN-based deep learning facial feature analysis
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Take an interactive quiz to refine your beauty aesthetic and preferences
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Upload a single clear, front-facing photo and the AI scans it to determine your true skin tone, true undertone, and true eyebrow color — then recommends the right foundation shade, concealer shade, and eyebrow pencil shade so you always buy the perfect match.
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Type in any foundation, powder, concealer, eyebrow pencil, or similar product and the AI tells you the exact shade to buy based on your True Match results. It cross-references the brand's real shade range with your true skin tone, undertone, and eyebrow color so you never buy the wrong shade again.
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Search any beauty product and get personalized compatibility analysis
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Scan any product barcode or take a photo to instantly get AI-powered compatibility analysis personalized to your beauty profile
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Ready for something new but don't know where to start? Let us point you in the right direction and tell you exactly what product will be your perfect beauty match. Get AI powered product recommendations tailored to your specific needs and wants.
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Upload a photo of a look you love and the AI matches products from your collection, generates a photorealistic preview of YOU wearing the recreated look, and writes an optional step-by-step tutorial.
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Compare 2-3 products side-by-side with detailed AI analysis of pros, cons, and suitability
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Describe any look you want — from 'soft glam for a beach wedding' to 'edgy editorial cut crease' — and get a complete personalized lineup with products, step-by-step application, and tool recommendations. Choose to use products from your own bag, mix owned with new picks, or go all-new.
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Get personalized tips and encouragement based on your recent activity
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Analyze your engagement and get data-driven insights on maximizing BeautyMatch value
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Get personalized step-by-step curricula to master specific beauty skills
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Discover emerging beauty trends personalized to your profile with real-time global data
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Chat with MiMi, your personal celebrity makeup artist AI offering expert guidance, look recreation, progress tracking, and personalized learning paths
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Generate complete personalized beauty regimens for every occasion
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AI-generated comprehensive style guides tailored to your profile
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Save and organize all your favorite looks and tutorials
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Organize products into Wishlist, Love List, Hate List, and custom lists — now with Morning, Night, and Weekend routine tags plus a filter bar to sort by category or routine.
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Interactive tutorials with AI help, AR try-on, and progress tracking
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Build a personal digital inventory of every beauty, skincare, and haircare product you own — then scan multiple items at once for instant AI-powered identification
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Virtual makeup try-on using augmented reality during tutorials
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Upload progress photos (before, after, or progress) on an interactive calendar to visually track your beauty journey over time. See your improvement with side-by-side timeline views.
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Run structured beauty, fitness, workout, diet, wellness, or product-trial challenges. Track a before photo, ongoing progress photos, and an after photo — with a day counter and status for each challenge.
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Start tracking a brand-new skincare or beauty product the moment you buy it. Capture the product type, target concerns, and usage frequency, then log progress updates with optional photos, quick thoughts, and detailed notes — so you can see exactly how your skin responds over time.
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See a hairstyle you love on any AI-generated look image? Tap 'How to Style This Hair' to get an AI step-by-step guide tailored to your hair type, texture, and skill level — with tools, products, prep, and styling steps you can download as a PDF.
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Anytime a product is recommended to you — in Regimen Synthesis, Vibe Shift, Style Match Discovery, or Product Discovery — tap 'Save to List' to add it to your shopping list. Each saved item is tagged with the look it was recommended for so you always know why it's on your list.
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Plan and schedule your beauty routines on a calendar so you never miss a treatment or skincare step.
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Save your favorite daily product combinations as one-tap routine templates — like a 'Morning' or 'Night' set — and apply a whole regimen to any calendar day at once instead of adding each look one by one.
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A dedicated Dashboard chart that plots your average skin satisfaction rating and your logging consistency month-by-month over the last six months, so you can see at a glance whether your regimen is actually working.
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Chat with your personal AI beauty consultant for advice and confidence
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Get expert solutions for specific beauty problems and challenges
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Your personal celebrity-level AI beauty coach offering expert guidance, look recreation, progress tracking, and personalized learning paths
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AI micro-error detection to perfect your makeup application
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Manage your subscription and unlock all premium features
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Install BeautyMatch as a native app on your phone or tablet for quick access from your home screen.
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Have a question, found a bug, or have an idea for a new tool? Send a message straight to the BeautyMatch team. Choose whether it's a question, a problem report, or a feature suggestion, and we'll reply to your email.
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